Your company, Jinke Networks, seems to be an system integrator. Compared to our company, your price is quite low. From the information you provided, it seems you bought modules from Leyard and assembled them yourself.
To be honest, it might not be pleasant to hear, but judging from the configuration, your project seems rather low-end. Leyard is quite reputable in our industry (although we're competitors, to be fair), one of the leading manufacturers, but what you bought is already one of Leyard's lowest-end models.
Let me briefly explain the industry positioning to help you identify potential buyers in the future. Currently, major manufacturers in our industry generally operate under three models: First, the distribution model, which involves large-scale module production, establishing a distribution system, selling products, seizing market share, and fiercely competing on price. Sometimes, product quality may be compromised.
For end users, the disadvantage is that users may need to experience the product themselves first, but the advantage is low marginal cost and a genuinely low price. The second model involves in-house R&D and assembly of the chassis, followed by testing and then selling the entire screen. This is typically project-based, selling both products and services, directly competing with distributors. The third model is a hybrid of both, and many large manufacturers have adopted this approach in recent years. Leyard belongs to the third category.
In fact, Leyard primarily focuses on the second model, targeting the high-end market. However, they don't want to abandon the growing mid-to-low-end market, so they've also expanded into module wholesale. If you directly work with Leyard on a project and choose one of their mid-range products with a pixel pitch of around P2, the unit price of the screen will roughly double.
Of course, integrators like distributors will definitely offer these products at lower prices; if you want, you can definitely find them in Shenzhen (some modules are even sourced from unknown places).
It mainly depends on what products the contractor uses, which can be difficult for customers unfamiliar with the market to discern.
PS: I want to make a serious statement here. There is no hierarchy of contempt in the above statement. It is just an objective statement that different companies and different products have different market positioning, so that consumers can make their own choices.