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What should I do if I encounter technical problems when I first start selling LED displays?

I'm a complete newbie in LED display sales, having never done sales before. I thought that with someone teaching me and my own hard work, I should be able to learn. However, on my first day, I was told to study materials, and the same thing happened on the second day. On the third day, the person teaching me was the boss, who asked if I remembered the basic parameters of the unit boards. I said I hadn't remembered all those parameters. On the fifth day, they gave me the phone numbers of hundreds of customers and told me to call them to make sales.

I was completely bewildered. I didn't know anything about sales. The existing customers in my phone number asked some technical questions, but I had no idea how to answer them. Every time a customer asked me a question, I would ask the boss, because I was afraid of giving the wrong answer and not being able to answer anything at all. But I felt the boss was annoyed too. Before I joined, I told him I was a newbie, and he said I could learn if I didn't know how, but who taught me? When he taught me, he used some technical jargon that I couldn't understand at all, and a colleague who was also new to the job couldn't understand either.

Sometimes when customers asked us questions, we would ask the boss, but the boss never gave us a direct answer. I feel that the pressure I'm under right now isn't the lack of customers, but rather the fact that I don't know anything about it but have to pretend I do and answer customer questions.

by (87.7k points)

1 Answer

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What I hate most is a boss who tells you to learn but doesn't tell you the methods. For technical issues, compare test reports from several manufacturers, such as Absen, Leyard, and Unilumin. Then learn about display screens; the manufacturers' training materials should be available on Google. Master one, and the others are similar. I don't know which manufacturer's products you're promoting, or what their advantages are. Giving you hundreds of calls and expecting you to just make them is just telemarketing. Display screens require long-term accumulation. There are direct sales and distribution models; I don't know your company's business model, and the two methods have different outcomes.

by (133k points)

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